HER NATURE HIS NURTURE

a his & hers weblog of worlds apart

My Customer Thinks I’m Cool

Is this brand cool? Until recently, the Post-It people thought they made a simple (read: boring), useful product. To their surprise, almost overnight, their Notes became a means of creative … Continue reading

August 11, 2008 · 1 Comment

What’s on Batman’s iPod?

Soundtracking Your Brand’s Narrative Reading Buying In, I am reminded of the empowerment of the iPod. Rob Walker offers that the mp3 player is one of today’s great identity tools, … Continue reading

July 18, 2008 · 1 Comment

Hang The Blessed Ad Man

Okay, okay. These songs might not be about marketing. Regardless, when I listen to them I can’t help but relate them to what I do. Firstly, Spoon’s Britt Daniel reminds … Continue reading

July 16, 2008 · Leave a comment

Personal Brand Tags

I am what (other people say) I am The success of Noah Brier’s Brand Tags project is proof of its simple awesomeness. The other day I had a spin-off idea … Continue reading

July 11, 2008 · 6 Comments

Her Nature Tweets

His Nurture Tweets

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