a his & hers weblog of worlds apart

Biz Cards For Kids

This is one of my favourite ideas of the last little while: Red Balloon, an English School for kids, asked its students what they wanted to be when they grow … Continue reading

June 15, 2011 · 1 Comment

*Sent on the fly

A few years ago I got a new blackberry. Like many people, I was pretty uncomfortable with the standard signature “sent from my blackberry device on the Bell network”, and … Continue reading

April 7, 2011 · Leave a comment

Ikea Is Like Birth

Ikea is an anomaly in the world of branding. It’s a cult brand that millions of people love. Yet, a core element of the brand experience — assembling their products … Continue reading

March 17, 2011 · 2 Comments

Gladwell: underdogs are overrated

Why cheering for the underdog is inhumane. I was catching up on some podcasts recently and really enjoyed this little quip from RadioLab’s episode on Games in which Malcolm Gladwell pops in … Continue reading

January 11, 2011 · Leave a comment

Unlikely Friends

Over the past few months a couple of themes have continually infiltrated my brain. For the time being I’ve tagged these kindred territories UNLIKELY FRIENDS and LATERAL EMPOWERMENT. I plan … Continue reading

January 11, 2011 · 3 Comments

Life: An Update

So, I have been absent here. Very, very absent. The first post back is a tough one. As a good friend and fellow blogger recently pointed out, coming back from … Continue reading

December 11, 2010 · Leave a comment

The Belief Gap

Product Vs. Proposition “The better the singer’s voice is, the harder it is to believe what they’re saying.” – David Byrne Advertisers have historically been tasked to give our clients … Continue reading

November 9, 2010 · 2 Comments

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