Biz Cards For Kids
This is one of my favourite ideas of the last little while: Red Balloon, an English School for kids, asked its students what they wanted to be when they grow … Continue reading
*Sent on the fly
A few years ago I got a new blackberry. Like many people, I was pretty uncomfortable with the standard signature “sent from my blackberry device on the Bell network”, and … Continue reading
Ikea Is Like Birth
Ikea is an anomaly in the world of branding. It’s a cult brand that millions of people love. Yet, a core element of the brand experience — assembling their products … Continue reading
Gladwell: underdogs are overrated
Why cheering for the underdog is inhumane. I was catching up on some podcasts recently and really enjoyed this little quip from RadioLab’s episode on Games in which Malcolm Gladwell pops in … Continue reading
Unlikely Friends
Over the past few months a couple of themes have continually infiltrated my brain. For the time being I’ve tagged these kindred territories UNLIKELY FRIENDS and LATERAL EMPOWERMENT. I plan … Continue reading
Life: An Update
So, I have been absent here. Very, very absent. The first post back is a tough one. As a good friend and fellow blogger recently pointed out, coming back from … Continue reading
The Belief Gap
Product Vs. Proposition “The better the singer’s voice is, the harder it is to believe what they’re saying.” – David Byrne Advertisers have historically been tasked to give our clients … Continue reading