HER NATURE HIS NURTURE

a his & hers weblog of worlds apart

The Return on Empathy (ROE)

I was doing some file clean-up recently and dug up this presentation I gave last year. It compiles a lot of my high-level thinking on the power of empathy in a business … Continue reading

September 5, 2014 · 1 Comment

The Age of Weird

The Age of Weird is arriving…. Austin’s “Keep [City] Weird” support-local movement is spreading across the US. The world’s number one pop artist wears clothing made of meat. The LA Lakers’ starting Small Forward is changing his name to Meta World Peace… The business world is already playing catch-up. We know creative advantage is more crucial now than ever before. Firms willing to move beyond their core comforts, embrace their cultural quirks, and experiment on the fringes will be best positioned for innovation.

July 21, 2011 · Leave a comment

My Customer Thinks I’m Cool

Is this brand cool? Until recently, the Post-It people thought they made a simple (read: boring), useful product. To their surprise, almost overnight, their Notes became a means of creative … Continue reading

August 11, 2008 · 1 Comment

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