Petition for Life: Albinism in Tanzania
In June I wrote about the terrifying discrimination against people with albinism that is taking place in parts of Africa. Rick Guidotti (a former fashion photographer turned health advocate) has … Continue reading
The Pop-Up Farm Team
I recently wrote about the concept of an Agency Farm Team. The thinking behind a pop-up agency is not dissimilar: Porter Novelli, a leading public relations agency, is popping up … Continue reading
Genetics for fun, not health
Lately, I’ve had a couple friends ask me about the genetics of things like athleticism, intelligence and homosexuality. Regardless of the question, my answer is the same: I have no … Continue reading
Making TV Real
TV Marketing Idea: Bring Fictional TV Series to Life As Liam points out, people are really enjoying places where the real and fantastical meet. The most popular movies (Harry Potter), … Continue reading