Customer Transparency for Trust
So I’m finally ready to try to bring this to life: TAKE YOUR CUSTOMER TO WORK DAY – May 28, 2009 Please check it out and get involved. Like Zappos!
Following Through on Customer To Work Day
Bringing The Idea To A Business Near You With all the recent talk of 1) transparency, and 2) low consumer confidence, I’ve found myself frequently revisiting the value of the … Continue reading
Emotionally Intelligent Marketing
Open and Human (Especially in Recession) A few months back Daniel Pink gave an insightful presentation on his idea of Emotionally Intelligent Signage. Watching it, and following new examples of … Continue reading
Corporate Politics
Do your favourite companies’ values reflect your own? It’s increasingly easier to find out. Good Guide has an awesome new application that lets you view the political contributions of major … Continue reading
HER NATURE HIS NURTURE 