HER NATURE HIS NURTURE

a his & hers weblog of worlds apart

Human Branding

Just back from some holiday travels. Spent a night in a Four Points Sheraton and noticed some emotionally intelligent marketing. It’s nice to see a value brand having a little … Continue reading

January 1, 2009 · Leave a comment

Emotionally Intelligent Marketing

Open and Human (Especially in Recession) A few months back Daniel Pink gave an insightful presentation on his idea of Emotionally Intelligent Signage. Watching it, and following new examples of … Continue reading

December 3, 2008 · 3 Comments

Barack, People and Brand

I promise this is the last Obama post for a while. It’s just too hard for me to watch the events of the last few months and not apply them … Continue reading

November 10, 2008 · 6 Comments

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