My Customer Thinks I’m Cool
Is this brand cool? Until recently, the Post-It people thought they made a simple (read: boring), useful product. To their surprise, almost overnight, their Notes became a means of creative … Continue reading
August 11, 2008 · 1 Comment
“Personalized” Medicine
In the first couple of months of graduate school, I was filled with an insatiable need to create. I stayed up late into the night writing lyrics and tapping out … Continue reading
June 7, 2008 · 5 Comments