Human Branding
Just back from some holiday travels. Spent a night in a Four Points Sheraton and noticed some emotionally intelligent marketing. It’s nice to see a value brand having a little … Continue reading
Internets Fix Grammys
Conclusive evidence that the web has wholly transformed the music industry: Pitchfork concludes the Grammy nominees don’t suck. Unfortunately for network execs the kids who made those acts popular are … Continue reading
Emotionally Intelligent Marketing
Open and Human (Especially in Recession) A few months back Daniel Pink gave an insightful presentation on his idea of Emotionally Intelligent Signage. Watching it, and following new examples of … Continue reading
Brand Haiku
The most active group of members on AdBakery are filmmakers. Now, this is an amazing subset don’t get me wrong, but I originally envisioned the site more as an “idea … Continue reading
Reality Fiction hits politics
In a collision of ideas I’ve been considering recently – 1) Reality Fiction 2) The Need for Speed – the Times has an article on Martin Einstadt. Einstadt, “advisor to … Continue reading