Comments on: Size Matters

By: 8 Reasons Misery Loves Your Non-Human Company « her Nature his Nurture

8 Reasons Misery Loves Your Non-Human Company « her Nature his Nurture — Wed, 10 Jun 2009 13:15:54 +0000

[...] Misery Loves Your Non-Human Company If you read this blog on occasion, chances are you have read me ramble on human companies. With so much interesting thinking around this subject, I want to try [...]

By: Human Character in Advertising « her Nature his Nurture

Human Character in Advertising « her Nature his Nurture — Tue, 05 May 2009 13:35:58 +0000

[...] Character in Advertising I’ve already written too much on the value of humanizing brands (especially in recession). Here are a couple large food [...]

By: Your Service Is Broken « her Nature his Nurture

Your Service Is Broken « her Nature his Nurture — Tue, 21 Apr 2009 18:21:59 +0000

[...] all this says to me is that in this fragmented, small brand, value-based market, there is still a role for larger companies that stand for trust. But trust [...]