Last week I gave a presentation to a group of genetic counsellors entitled “Health 2.0: What it is, and why we should know about it.” My hope was to generate … Continue reading
Building Brands With A Fix Today Seth Godin re-posted his classic customer experience presentation This Is Broken (watch it now if you haven’t) and reminded us that sadly little progress … Continue reading
I read an interesting article by Dr. Roni Zeiger about the importance of asking your doctor to outline all of the risks and benefits of any treatment or procedure prior … Continue reading