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	<title>Comments on: Retail DNA Testing named &#8220;Invention of the Year&#8221;</title>
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	<description>a his &#38; hers weblog of worlds apart</description>
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		<title>By: JJJ</title>
		<link>http://hernaturehisnurture.com/2008/11/10/retail-dna-testing-named-invention-of-the-year/#comment-131</link>
		<dc:creator><![CDATA[JJJ]]></dc:creator>
		<pubDate>Sun, 16 Nov 2008 17:36:33 +0000</pubDate>
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		<description><![CDATA[As someone who has signed up to 23 and Me (albeit as a freebie), I was intrigued to see the results when they first came out, but quickly decided they had no real meaning to me.  I think I would only ever feel compelled to pay for - and continue to engage with - something like 23 and Me if they could find a way to make the results relevant and contextual to me. Have you got any thoughts on how this might be done?]]></description>
		<content:encoded><![CDATA[<p>As someone who has signed up to 23 and Me (albeit as a freebie), I was intrigued to see the results when they first came out, but quickly decided they had no real meaning to me.  I think I would only ever feel compelled to pay for &#8211; and continue to engage with &#8211; something like 23 and Me if they could find a way to make the results relevant and contextual to me. Have you got any thoughts on how this might be done?</p>
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