Comments on: Trumpets! http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/ a his & hers weblog of worlds apart Thu, 10 May 2012 14:28:44 +0000 hourly 1 http://wordpress.com/ By: Marketing Eficiente » Blog Archive » Victory and Disco Trumpets http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-111 Mon, 06 Oct 2008 20:06:58 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-111 [...] other web video news, since I commented on Trumpets it’s been viewed a whopping 238,000 times and received 900+ comments. Now Mindy brings this [...]

]]> By: Victory and Disco Trumpets « her Nature his Nurture http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-110 Mon, 06 Oct 2008 18:52:00 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-110 [...] other web video news, since I commented on Trumpets it’s been viewed a whopping 238,000 times and received 900+ comments. Now Mindy brings this [...]

]]> By: Mindy http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-109 Mon, 06 Oct 2008 17:52:33 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-109 All i have to say is watch this ver

]]> By: topchamp http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-97 Mon, 08 Sep 2008 10:54:11 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-97 I don’t care what it means… I love trumpets.

]]> By: JJJ http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-87 Fri, 22 Aug 2008 10:10:08 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-87 @sean hazell — LOL…great point about Trumpets. As a matter of fact, I have tried to explain it to someone who hasn’t seen it. It didn’t work out so well. I’ve also notice people around the office over the last week randomly shouting ‘bring on the trumpets’, generating quizical looks from some and lots of giggles from others. A powerful thing when a brand enters everyday life.

]]> By: sean hazell http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-86 Thu, 21 Aug 2008 13:53:18 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-86 Completely agree JJJ. The best ideas are sharable across media. SureLock (I use this as an example too often) was a viral story before it was a viral video.

That being said, I think some pieces of content work harder in specific channels. For example, have you ever tried to explain ‘Trumpets’ to anyone who hasn’t seen it? Can you imagine it on radio?

]]> By: JJJ http://hernaturehisnurture.com/2008/08/15/are-trumpets-strategic/#comment-84 Wed, 20 Aug 2008 16:49:28 +0000 http://hernaturehisnurture.wordpress.com/?p=240#comment-84 So this is a little tangential, but interesting insight into the evolution of marketing…where there’s debate about whether digital is now normal. http://tinyurl.com/6hmuya …a good point in here is that just because someone knows digital, it doesn’t necessarily mean they’re good. Content is still king.

Trumpets is good for all the reasons you point out. It was funny when I saw it on TV for the first time, and the advent of all things digital makes it easy to share, and so boosts its impact. Funny first, and viral as a result.

]]>